The fifth edition of The Italian Job
Growth confirmed for the top event in Liguria for industry, service and tourism generated by superyacht operations
== ADVERTORIAL ==
The fifth edition of the B2B event “The Italian Job”, the Amico & Co event in partnership with Pesto Sea Group dedicated to captains, managers and protagonists of the superyacht industry, will be held this weekend on the Ligurian Riviera in Alassio and Garlenda, midway between Genoa and Montecarlo.
“The Italian Job” is an important and pleasurable opportunity for a selected group of superyacht industry representatives to meet captains and managers in an enjoyable setting. It represents a real opportunity of promotion for the region of Liguria as a destination both for cruising and as a superyacht base of super yacht. Amico & Co, one of the world’s leading refit shipyards, is promoter and organizer of the event, in partnership with yacht agent Pesto Sea Group. Over 300 participants are expected to take part.
Important superyacht industry companies such as Alewijnse, Boero Yacht Coatings, CnSat, FemoBunker, Toio and Well Head Company accompany Amico & Co and Pesto Sea Group as Technical Sponsors, whilst The Superyacht Group is media sponsor once again. Altagamma and Nautica Italiana are Professional Partners of the event.
The long weekend kicks off on Friday the 13th at the Grand Hotel di Alassio with a buffet welcome dinner and cocktail competition. The following day, guests can choose from the following activities: a golf tournament and golf classes at the beautiful Garlenda Golf Club; a doubles tennis tournament and tennis classes at Hanbury Tennis Club, one of the oldest clubs in Italy; Go-karting at the Italian Job GP at the brand new Albenga kart track; or luxurious spa treatments at Thalassio SPA at the Grand Hotel di Alassio and at the La Meridiana Relais beauty farm in Garlenda. On Saturday evening the gala dinner, including a catwalk show with diamonds by Natoli, will be at La Meridiana Relais, where there will also be the “Altagamma Italian Contemporary Excellence” photographic exhibit, representing Italian excellence and beauty.
Alberto Amico, Chairman of Amico & Co, explains “Over the last three years, The Italian Job has grown constantly, thanks to the event formula which allows guests made to measure relaxation time and a chance to socialise with each other and with the main players of the industry in an easy-going and never too business-oriented atmosphere. The enthusiasm of the participants and glowing word of mouth generated by the previous editions have contributed to another fully booked event this year. For months after the event our social media channels are full of thanks and messages of arrivederci”.
He continues “The Italian Job is a successful example of territorial marketing promoting not just the professional nautical production chain but the entire system of tourism in Liguria and promoting the excellence of Italian workmanship and lifestyle in the world. It’s a blend of industry, services and territory where the Liguria region can really compete and excel on the world stage.”
For further details please contact Jessima Timberlake firstname.lastname@example.org